Job Description
The position of Communications Manager is an integral part of the GM Middle East Communications team. Area of coverage ranges from corporate, internal, to product & services. It requires expertise in the field of public relations, communications and all its mediums including but not limited to traditional print & broadcast, to digital & social media influencer & content centric executions. The role will be part of an integrated marketing & sales apparatus, with required ongoing collaboration with various members of other functions and departments to deliver high performance, high impact communications campaigns that engage the public as well as colleagues inside GM.
This role is never stagnant, and will require an adaptable, accountable, creative individual that can think strategic, innovate, can work as part of a multi-cultural team to elevate the brands among their competition.
Key Responsibilities
- Develop and lead GM MEO brand & product communications strategy.
- Lead GM MEO global brand positioning for assigned brands & services
- Communications and international brand positioning for assigned brands & services.
- Develop and lead communications strategy for all GM Middle East [assigned brands & services[ related initiatives including auto shows, marketing campaigns, vehicle launches, customer events, etc.
- Develop and lead creative GM Middle East communications strategies and plans to complement [assigned brands & services] related initiatives.
- Act as GM MEO [assigned brands & services] custodian & support spokesperson for all brand, product, marketing, quality, and safety initiatives.
- Overall responsibility to deliver a gold-standard communications output.
- Maintain strong relationships with the GM organization, regional and global communications teams that help deliver an aligned and high-performance Communication effort with excellence.
- Responsible for building strong relationships with key external opinion leaders including media and other third parties to establish credibility for GM & assigned brands & services, its leadership, brands, and products.
- Be available and willing at all times in case of crisis.
- Develop KPIs for measuring communications [assigned brands & services] initiatives across GM MEO
- Drive consistency and standards in communications across GM MEO in relation to [assigned brands & services]
- Oversee and manage GM MEO [assigned brands & services] communications budget.
Knowledge/Education:
- Bachelor’s degree+ or equivalent with emphasis on communications, marketing, or journalism.
- Understanding of automotive business is helpful.
Skills:
- Experience, high level, and confidence in dealing with senior executives; ability to provide solid counsel related to communications strategy and execution with all key stakeholders.
- Crisis communications experience: high level of analytical ability where issues/challenges are unusual, difficult, and often ambiguous.
- Excellent language skills (English mandatory)
- Self-initiative and the ability to work independently.
- Demonstrated technical and professional skills in all communications-related areas.
- Appropriate interpersonal styles and communication methods to work effectively with business partners to meet mutual goals.
- Strong interpersonal skills to ensure a sound basis of long-term relationships.
- Ability to work under pressure and meet tight deadlines.
- Proven project management skills.
- Strong analytical skills.
Experience:
- At least 3-5 years’ experience in the communications field.
- Experience in public relations role, preferably in an “account management” position.
- Possess proven media & social media influencer relations.
- Proven communications management and social media communications skills.
- Proven record of managing media and events.
- Proven ability to handle “live” media interviews and related media interface.
- Budget/fiscal management skills a plus.
Competencies:
- Building relationships.
- Communicate powerfully and prolifically.
- Develop strategic perspective.
- Connects the group to the outer world.
- Open for feedback and continuous development
- Accountability for self & collective results.
About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.
Diversity Information
General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities.
We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.
Equal Employment Opportunity Statement
The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities (in GM facilities that provide disability access). If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.