Aufgaben
- Customer Journey Development: Become an expert in defining, implementing and strengthening customer data-driven processes while creatively establishing new customer touchpoints to enhance the customer journey across the culturally diverse 28 markets of the CEE region.
- Support CRM Initiatives: Gain deep insights into key business areas such as CRM, Customer Analytics and Strategic Marketing, by assisting in the implementation of CRM projects to enhance customer engagement.
- Data-Driven Projects: Participate in adapting and implementing predictive marketing projects, including Churn Management.
- Market Communication: Strengthen customer-oriented, logical, and structured thinking through central CRM system management and close cooperation with individual markets.
- Reporting and Data Management: Generate monthly reports and help update customer database to provide insights and recommendations for continuous improvement of the customer journey.
- Team Collaboration: Work closely with internal and external stakeholders e.g. Communication department to ensure alignment of CRM activities with overall business objectives.
Anforderungen
- Currently pursuing or recently completed a degree in Business Administration, Marketing, or IT
- Enthusiasm for customer excitement and customer-focused mindset
- Excellent communication and interpersonal skills
- Fluent knowledge English (knowledge of German desired)
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint)
- Strong organizational skills and ability to work independently
- Passion for the automotive industry and an affinity for cars desired
- Start: August/September 2024
- Duration: 6 Month
Kontakt
Timo Struth,
timo.struth@porsche-cee.com
Organisation:
Porsche AG