Job Description
Work Arrangement:
This role is categorized as onsite. This means the successful candidates is expected to report to the Tech Center in Warren, MI on a full-time basis
The Role
The General Motors Creative Design organization is accepting applications from curious, passionate, and collaborative designers. We are looking for highly motivated, determined problem-solvers with a rigorous attention to detail for our two Creative Designer roles in Brand and Brand Strategy. Be a partner and help influence the future direction for brand tonality, visual communication and strategy for the Global Chevy brand.
The General Motors Design organization is transforming the future of transportation and mobility solutions. This is an incredible opportunity to be part of a team that is impacting the future of young people, as well as building the diverse talent pipeline for GM Design!
The Creative Designer – Brand and Brand Strategy will support the Design Manager – Vehicle Brand Essence working across GM Design, GM Marketing, GM Communications, UX, and support dialog with creative agency activities.
This role requires the submission of a portfolio. Please see instructions below.
What You'll Do:
- Report to the Executive Directors of Global Chevy, to propose, elevate and execute a creative and consistent branded visual expression and experience, for all non-vehicle product consumer touch points (full sensory touchpoints)
- Support creative collaboration and curation to develop the brand - brand image, Brand Visual communication, brand tonality and experience.
- This highly creative and independent thinker is driven by a passion for brand and the possibilities of ‘what can be’. A powerful storyteller, they provide support for engaging key partners internally (marketing, communications, UX marketplace) and partners externally (agency) to realize an artful and authentic expression for the brand holistically.
- Every consumer touchpoint is an opportunity for a positive customer experience with an aesthetic that reinforces the brand with consistency. From 3D displays to 2D print and digital, to point of sale merchandise and product, events, sponsorships and advertising for example. The look and expression of each touchpoint is designed with intention and visual integrity.
- This role is responsible for supporting collaboration and unity for the success of the brand by guiding the aesthetic direction in a cluttered landscape of visual noise and experiences. They see clearly the road ahead engaging, navigating and planning creative strategies to set the tone and reinforce the brand.
- They make sense of ambiguity and execute with agility.
- Creatively articulates the brand and future state
- Has line of sight for consistency in execution for all brand touch points
- Understands consumer insights, trends in all things brand, retail, media, event and experience
- Brings partners together to collaborate and foster a vision, tonality and strategy for the brand
- Supports development and communication of brand and tracks execution
- Creates viz-comm and strategy tools for the brand eg look book
- Plans opportunity and strategy for events, communication, sponsorship including below and above the line advertising
- Suggests key brand co collaborators, partners and sponsorships
- Supports link between design, marketing, communications, UX marketplace including agencies
- Works with design internal groups including Industrial Design, GCV, Branded Advance Managers, UX
- Prepare and coordinate brand shows as required
- Prepare and coordinate Executive Director/VP brand focused meetings, set agendas to ensure high impact topics, follow on action item
- Create material to support reviews and ideas
- Flexibility with changing work hours as required
- Domestic and International Travel as needed (5-10%)
Additional Job Description
Your Skills & Abilities (Required Qualifications) :
- Highly creative – knows how to decipher what is on point for brand and direct and maintain
- Articulate storyteller and master communicator - visual, written and verbal
- Provides critical feedback representing the brand
- Understands 2D and 3D
- Attention to detail in every aspect
- Ability to create a vision and strategy
- Is curious about the world and culture and can decipher insights contributing to work and outcomes
- Influences
- Collaborates
- Independent and team player
- Effectively manages tasks and time
- Degree in Design or related field or commensurate experience
- 3+ years of experience in Design or creative organization
- Experience leading projects across large scale projects.
PORTFOLIO SUBMISSION INSTRUCTIONS
To be considered for this position, you will need to submit a portfolio in addition to your resume and profile. We strongly recommend linking your online portfolio in the "website" section of the application as we are able to access much larger files that way. If your portfolio is not available online, please follow the instructions below to upload your portfolio as a separate attachment as you did with the resume. Please NO dropbox files or Google docs.
1. Save your portfolio as a pdf document
2. Name your portfolio your LAST NAME, FIRST NAME. Example: Candidate name is John Smith. Portfolio pdf file name is: Smith, John.pdf
3. Upload as an attachment - you may have to condense the file.
DISCLAIMER: The Works included in your Career Portfolio must not be subject to any non-disclosure and/or confidentiality agreement. If the Works in your Career Portfolio are owned by your current or former employer, or by any other Third Party, there must be an express written consent from the Owner allowing the Works to be included in your Career
About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.
Benefits Overview
The goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan incudes, the following benefits, in addition to many others:
• Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents;
• Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family;
• Company and matching contributions to 401K savings plan to help you save for retirement;
• Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values;
• Tuition assistance and student loan refinancing;
• Discount on GM vehicles for you, your family and friends.
Diversity Information
General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.
We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.
Equal Employment Opportunity Statements
GM is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. GM is committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals. As part of this commitment, all practices and decisions relating to terms and conditions of employment, including, but not limited to, recruiting, hiring, training, promotion, discipline, compensation, benefits, and termination of employment are made without regard to an individual's protected characteristics. For purposes of this policy, “protected characteristics" include an individual's actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, lactation and related medical conditions), gender identity or gender expression, sexual orientation, weight, height, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.