Automotive Social Media Specialist

Jaguar Land Rover Parsippany, part of the Paul Miller Auto Group is looking for a Social Media inventory specialist. This individual should possess a strong background in the latest Social Media platforms with the ability to produce, edit and share relevant automotive content utilizing the existing Jaguar and Land Rover products.

Whether you're in the automotive industry or joining us from another field, Paul Miller Auto Group is ready for you to become a part of an award winning team. Paul Miller doesn’t just lend his name to a dealership, it becomes one of the family. We are in the culture of respecting our human capital and have a reputation for loyalty and treating our employees with respect. If you're interested in joining a team where there's no limit on opportunity & growth, submit your application and join the family today!

What We Offer

  • Medical, Dental & Vision Insurance
  • Life Insurance
  • Health & Wellness Program
  • 401K
  • FSA – Health and Dependent
  • Paid Time Off
  • Short Term/Long Term Disability

Responsibilities

  • Generate, edit and share daily content (original text, images, video) that builds meaningful connections and engagement.
  • Build and execute social media strategy based on management’s direction.
  • Develop benchmark metrics to measure the results of social media programs; report on effectiveness of campaigns.
  • Monitor trends in social media and customer reviews.
  • Continuously improve by capturing and analyzing the appropriate social metrics and insights to refine campaigns.
  • Collaborate with other departments (customer service, product, content, etc.) to develop engaging content.
  • Attend company events to capture engaging social media content.
  • Engage in responses to reviews through review channels.

Qualifications

  • Proficiency and use of different social media platforms.
  • Talented copywriter who can create engaging brand related content.
  • Demonstrated visual and aesthetic sensibilities to create and share effective, high quality visual content.
  • Understanding of SEO and the relationship between social media and SEO.
  • Awareness of which content works best on which platform and the nuances of each platform.
  • Firm grasp on social video trends and what video networks are ideal for specific strategies.

I have carefully read and understand the contents of this job description. I understand the responsibilities, requirements and duties expected of me. I also understand that this job description does not constitute a contract of employment nor alter my status as an at-will employee. I have the right to terminate my employment at any time and for any reason, and the dealership has a similar right.